Phil's Financial Tip of the Day:
Back to the Future-TV antennas are making a comeback
Largely relegated to obscurity decades ago, old-fashioned television broadcasts—over the airwaves and not via cable or satellite—are enjoying an unexpected revival in the digital era.
With the price of gas and food going up every day, more and more people are cutting their cable bill by calling their providers and simply dropping the service to balance the family budget.
As reported in the Wall Street Journal on February 21st, an entrepreneur is providing a product that is like going back to the future with old fashioned antennas to solve this problem:
There are signs that consumers are responding. TV-antenna seller Richard Schneider of St. Louis says sales at his company are soaring. Mr. Schneider's Antennas Direct sold 70,000 antennas in January, and he expects to double last year's sales of about 600,000. That was up from 400,000 antennas in 2010.
Wal-Mart Stores Inc. recently agreed to sell Mr. Schneider's antennas, the retailer confirmed Friday, joining Best Buy Co., Costco Wholesale Corp. and others.
Mr. Schneider's antennas cost from $50 to $150, and he says the typical customer saves $96 a month by "cutting the cord" on cable or satellite TV, according a survey his company conducted.
The average monthly bills for basic cable service and broadband service add up $91.44, before add-ons like high definition and premium channels, according to SNL Kagan. By sacrificing basic-cable channels, and signing up for Netflix Inc., a household could pay less than $48 per month.
To read the rest of the article:
http://online.wsj.com/article/SB10001424052970204059804577229451364593094.html?mod=e2fb
Total Savings: Approximately $100 per month
Quote of the Day from Dave Ramsey.com:
Quality is never an accident ... it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives. — Will Foster
Starting Monday February 27th, please listen to the Dave Ramsey show live on WOR 710 from 2-4 PM EST. You can also listen to the 3rd hour 4-5 PM EST on Dave Ramsey.com
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